[{"onix":{"RecordReference":"9784492533123","NotificationType":"03","ProductIdentifier":{"ProductIDType":"15","IDValue":"9784492533123"},"DescriptiveDetail":{"ProductComposition":"00","ProductForm":"BZ","Measure":[{"MeasureType":"01","Measurement":"21","MeasureUnitCode":"mm"}],"TitleDetail":{"TitleType":"01","TitleElement":{"TitleElementLevel":"01","TitleText":{"collationkey":"ポーター ノ キョウソウ ノ センリャク オ ツカイコナス タメ ノ ニジュウサンモン : ドウスレバ サベツカ オ キノウ サセラレル ノカ","content":"ポーターの『競争の戦略』を使いこなすための23問 = 23 LESSONS TO MASTER \"COMPETITIVE STRATEGY\" : どうすれば差別化を機能させられるのか?"}}},"Contributor":[{"SequenceNumber":"1","ContributorRole":["A01"],"PersonName":{"content":"牧田 幸裕"}}],"Language":[{"LanguageRole":"01","LanguageCode":"jpn","CountryCode":"JP"}],"Extent":[{"ExtentType":"11","ExtentValue":"220","ExtentUnit":"03"}],"Audience":[{"AudienceCodeType":"22","AudienceCodeValue":"00"}]},"CollateralDetail":{"TextContent":[{"TextType":"03","ContentAudience":"00","Text":"多くの日本企業で現状を打破する経営戦略が描けていないのはなぜなのか。経営戦略なる代物は、そもそも役に立たないものなのか。この問いに答え、多くの日本企業が経営戦略策定のどこで躓き、どうすれば経営戦略を機能させ、競争力を高められるのかを明らかにする。"},{"TextType":"04","ContentAudience":"00","Text":"1 なぜ事業戦略は機能しないのか?\n2 なぜ『競争の戦略』を使いこなせないのか?\n3 顧客に「有意差」を感じさせられるか?\n4 簡単に真似されない差別化を実現できるか?\n5 次から次へと差別化を実現できるか?\n6 プロフェッショナルの戦略立案担当者になれるか?"}],"SupportingResource":[{"ResourceContentType":"01","ContentAudience":"01","ResourceMode":"03","ResourceVersion":[{"ResourceForm":"02","ResourceVersionFeature":[{"ResourceVersionFeatureType":"01","FeatureValue":"D502"},{"ResourceVersionFeatureType":"04","FeatureValue":"9784492533123.jpg"}],"ResourceLink":"https:\/\/cover.openbd.jp\/9784492533123.jpg"}]}]},"PublishingDetail":{"Imprint":{"ImprintName":"東洋経済新報社"},"Publisher":{"PublishingRole":"01","PublisherIdentifier":[{"PublisherIDType":"19","IDValue":"492"}],"PublisherName":""},"PublishingDate":[{"PublishingDateRole":"01","Date":""}]},"ProductSupply":{"MarketPublishingDetail":{"MarketPublishingStatus":"00","MarketPublishingStatusNote":"1;"},"SupplyDetail":{"ProductAvailability":"99"}}},"hanmoto":{"datecreated":"2015-08-20 05:17:32","reviews":[{"post_user":"genkina","reviewer":"","source_id":23,"kubun_id":1,"source":"日本経済新聞","choyukan":"","han":"","link":"","appearance":"2012-06-10","gou":""}],"dateshuppan":"2012-05","datemodified":"2015-08-20 05:17:32"},"summary":{"isbn":"9784492533123","title":"ポーターの『競争の戦略』を使いこなすための23問 = 23 LESSONS TO MASTER \"COMPETITIVE STRATEGY\" : どうすれば差別化を機能させられるのか?","volume":"","series":"","publisher":"東洋経済新報社","pubdate":"2012-05","cover":"https:\/\/cover.openbd.jp\/9784492533123.jpg","author":"牧田幸裕／著"}}]